Seasonal retail campaign
National Foods · Year-round retail execution
National FoodsBuilt for every aisle.
Year-round podiums, FSUs and category systems create consistent National Foods visibility across retailers.
National Foods campaigns →Project profile
The brief.
The build.
- Client
- National Foods
- Format
- Year-round retail execution
- Channel
- Modern retail
- Scope
- Nationwide retail execution
- Coverage
- 2025–2026 rollout
Create a clear, high-visibility retail presence while working within the realities of the store environment.
Campaign toolkit
One campaign.
Every tool.
4 tools and 4 installation views across retailers and formats, with 1 construction view.
Tool 01
Backlit freestanding unit
The backlit FSU is the repeating unit of the year-round programme: illuminated header, internal frame, product trays and a lit plinth.
A supporting view of the completed installation.
2025–2026 rollout
Exploded construction view
Drawn from the documented installationTool 02
Ketchup category system
A dedicated ketchup block uses repeated facing and shelf communication to own the condiment bay.
A supporting view of the completed installation.
2025–2026 rolloutTool 03
Breakfast category system
The breakfast system applies the same construction language to a different occasion and product mix.
A supporting view of the completed installation.
2025–2026 rolloutTool 04
Year-round rollout
Podiums, FSUs and category systems together give National Foods continuous presence across the 2025 to 2026 rollout.
Year-round podiums, FSUs and category systems create consistent National Foods visibility across retailers.
2025–2026 rolloutExecution notes
What the supplied
project documents.
- 01Backlit freestanding unit
- 02Ketchup category system
- 03Breakfast category system
- 04Year-round rollout
PRINTSolutions translated the campaign into a buildable system with coordinated structure, graphics, product access and illumination.
The completed execution holds the brand clearly from the shopper approach through to the product-facing detail.
Source: Printsolutions Execution Details 2025–2026.
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