Client portfolio
Lipton
campaign archive.
9 documented retail campaigns for Lipton, spanning 21 physical tools.
All clients →The relationship
Campaigns first.
Tools inside.
The Lipton portfolio brings every documented campaign into one place, then opens each programme into the physical tools, installations and store formats that delivered it.
- Campaigns
- 9
- Physical tools
- 21
- Formats
- 4
Campaign pages
9 documented programmes.
Each campaign opens into its complete toolkit: the physical formats, installation views and construction evidence available for that programme.
2026 rollout
Lipton Danedar
A 2026 nationwide trade-marketing rollout documented across more than 50 store activations, translating Lipton Danedar’s relaunch into a consistent orange retail presence.
- Tools
- 5
- Views
- 19
- Coverage
- 50+ store activations
February 2026
Lipton Umrah
A nationwide Lipton shopper promotion running a lucky draw for an Umrah ticket, documented across fifty-one stores in February 2026 — Imtiaz, Al-Fatah, Carrefour, Save Mart and CSD, from Karachi to Quetta and Peshawar to Bahawalpur.
- Tools
- 5
- Views
- 13
- Coverage
- 51 stores nationwide
January 2026
Lipton Ramzan
A Ramzan podium programme built for Carrefour Pakistan and installed across five stores in January 2026 — Luckyone, Fortress, Packages, Emporium and WTC.
- Tools
- 2
- Views
- 7
- Coverage
- Five Carrefour stores
April 2026
Lipton PSL
A Pakistan Super League tie-in running a scan-to-win cricket merchandise draw, deployed across more than twenty Imtiaz stores nationwide in April 2026.
- Tools
- 2
- Views
- 8
- Coverage
- 20+ Imtiaz stores nationwide
February 2026
Lipton Ramzan
A Ramzan out-of-category display unit produced at volume for Pakistan's general trade and installed across independent kiryana stores, supermarkets and street-side shopfronts in February 2026.
- Tools
- 1
- Views
- 8
- Coverage
- General trade nationwide
February 2026
Lipton at Al-Fatah
A Lipton brand-media programme at Al-Fatah, running illuminated 'Chai Chahiye?' lightboxes inside the store and full-height graphics across the building exterior, documented in Lahore in February 2026.
- Tools
- 2
- Views
- 4
- Coverage
- Al-Fatah, Lahore
April 2026
Lipton
A Lipton-branded category bay fitted into a busy independent supermarket at Al Tauheed Mart, Lahore, in April 2026.
- Tools
- 1
- Views
- 3
- Coverage
- Al Tauheed Mart, Lahore
2026
Lipton
A shopper promotion built around a live electric scooter displayed on a branded podium, installed across five Al-Fateh stores in Lahore.
- Tools
- 1
- Views
- 5
- Coverage
- Five Al-Fateh stores, Lahore
April 2026
Lipton Karachi
Lipton category bays and shelf communication fitted across three retail channels in Karachi — international supermarkets, local modern trade and general trade — documented in April 2026.
- Tools
- 2
- Views
- 5
- Coverage
- Karachi, three retail channels
Individual executions
From the project archive.
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